A few ebooks are starting to appear in Apple’s iPhone App Store. They crept in quietly a few days ago when there were about 170 of them, mostly public domain books selling for about US$0.99.
It’s probably an acknowledgement by Apple that, notwithstanding CEO Steve Jobs’s scepticism, they need to keep an eye on this emerging market. The early appearance of ebook reader software, such as Stanza, on the iPhone’s top application downloads list, has probably pushed the category onto the radar for Apple and its successful iTunes store. iTunes has grabbed the lion’s share of the market for legitimate paid downloads of music and ebooks would be a logical extension if the market gets big enough.