Here’s a simple checklist for a digital marketing campaign for selling ebooks, and for selling printed books online. It’s from my online marketing course at Digital Publishing 101 where you’ll find detailed… Read more >
November 13, 2014 digital publishing 101, marketing ebooks Read more >
I’ve written a post over on DigitalPublishing101.com to briefly explain how and where metadata is used to help sell books online. It provides a little bit of background on how… Read more >
May 6, 2013 digital publishing 101, marketing ebooks 0 Read more >
In spite of the hype surrounding social media, a website remains the central hub for most digital marketing. But its effectiveness depends on it being properly set up for this purpose…. Read more >
September 10, 2012 bookselling, digital publishing 101, tutorial 3 Read more >
This post is a follow-up to my earlier review of PressBooks. Like PressBooks, Vook is one of the new breed of online ebook publishing tools that have emerged over the last few… Read more >
July 12, 2012 digital publishing 101, ebook production, reviews 8 Read more >