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My goals - sell more, sell more

How to use metadata to sell ebooks

By Martin Taylor · Leave a Comment · In digital publishing 101, marketing ebooks

I’ve written a post over on DigitalPublishing101.com to briefly explain how and where metadata is used to help sell books online.

It provides a little bit of background on how metadata works with search engines and with algorithms like Amazon’s recommendation engine, and offers a few simple tips [...]

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Chart: Time spent on games, books and videos, by form factor

Smartphones surprise by outstripping tablets 9:1 for ebook reading

By Martin Taylor · 2 Comments · In ebook readers, research, smartphones, tablets

Smartphones are dramatically ahead of tablets when it comes to time spent reading books, according to a new study which tracks usage of the 1 billion smart devices now active in the world.

According to mobile app researcher Flurry, almost 90% of time spent reading books on these [...]

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red-bookshop

A lesson from tech history points to a thriving future role for bookshops

By Martin Taylor · 5 Comments · In Amazon, bookselling, business, ebook stores

In a recent American study by book data specialist Bowker, bookstores were second only to favourite authors as the most important source of new book discovery. Few booksellers would find this surprising.

What perhaps is surprising is that bookstores achieved this ranking [...]

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Clean sweep for Kobo in the New Zealand market

By Martin Taylor · Leave a Comment · In bookselling, kobo

Kobo pulled off an almost-clean sweep of the New Zealand market when it announced at the Frankfurt Book Fair this week partnerships with the two major bookstore chains Whitcoulls and Paper Plus, and the independent bookseller members of the Booksellers Association.

The [...]

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Five years of eReport

By Martin Taylor · Leave a Comment · In ebook formats, ePub, Kindle, kobo

This blog started five years ago today, a couple of weeks before Amazon launched the game-changing Kindle and a couple of months after the industry had placed its hopes for a smooth transition to digital on its own open format, EPUB.

It's hard to remember or imagine but at that time Sony was the [...]

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  • Recent Posts

    • How to use metadata to sell ebooks
    • Smartphones surprise by outstripping tablets 9:1 for ebook reading
    • A lesson from tech history points to a thriving future role for bookshops
    • Clean sweep for Kobo in the New Zealand market
    • Five years of eReport
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  • Martin Taylor

    Martin TaylorMartin Taylor (@nztaylor) has been involved in the publishing, technology and internet fields for more than 20 years. He operates a digital publishing consultancy and founded the Digital Publishing Forum, an initiative to accelerate the development of digital publishing in New Zealand. In a former life, he published technology and business magazines.

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"@TomRennie If only Kiwis could access Google Play Books. A big ask, perhaps?" — nztaylor
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